IAB Report - Hero Electric Photon electric scooter launched at INR 54,110

The electric scooter has a top speed of 45 km/h and requires license and registration.

Hero Electric, a part of the Hero Eco Group, has launched the Hero Photon scooter in India at INR 54,110 (ex-showroom Delhi).

The company has been test marketing the scooter in some regions and says that the product received very good response. The Hero Electric Photon adopts a conventional scooter styling with round headlamp, apron mounted indicators and large seat.

The Photon is powered by a water proof 1,500 Watt brushless DC motor. The motor is operated by a 24 MHz electronic controller. The battery is a 33 AH/48 V AGM VRLA unit which uses a patented electrolyte.

The battery can be charged by a multi-stage charger with in-built memory (regulates the charge based on the battery condition) and circuit breaker (for added safety). The scooter has a claimed range of 50 km and 80 km in Power and Economy modes respectively.

Noteworthy features on the scooter include a front disc brake and anti-theft alarm.

The electric scooter is available in three color options - Vivid Burgundy, Vanilla White and Velvet Black. Since banks do not finance electric scooters, Hero Electric will facilitate financing for 8 months through its dealers.

The Hero Electric Photon will be available in 5 metro cities across the country - Delhi, Mumbai, Chennai, Kolkata and Bangalore. Unlike other electric scooters, the Photon requires regular two-wheeler license and registration.

More details are available in the press release below.

Hero Electric Photon - Press Release

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