Hyundai Fluidic Verna TV commercial

The new Hyundai Verna was launched in India yesterday and the company is taking a phased launch approach by taking to one city after another. The vehicle is been put on the market with a choice of four engines (1.4-liter petrol/diesel, 1.6-liter petrol/diesel) in the price range of 6.99-10.74 lakh rupees.

Hyundai is marketing the product with high emphasis on its fluidic design. How often do we see a company put out four engine options on a car? This is a clear sign that the company wants to break away from the hatchback-maker image.

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