Video walkaround - India-spec Ford EcoSport
Here's our penultimate post on the Ford EcoSport's unveiling that was held last Friday in New Delhi. We've presented the first images, a detailed first look, a chitchat with the CEO and a video walkaround of the Euro-spec model from Geneva.
Today its time for a quick video walkthrough explaining the best features of the India-spec car. Tomorrow we will have a reader's encounter with the demo vehicle in Mumbai to give you yet another perspective.
[can't see the video above? Head over to Youtube]
The EcoSport is without doubt a big ticket launch for Ford, it is a definite contender for the COTY 2013 if the pricing is reasonable.
Petrol and diesel variants will be available from the time of launch. The EcoSport is a strict five-seater and will be made at Ford's Chennai plant not just for India, but for the European Union and a whole host of other markets.
The launch is likely to be conducted in the month of June. We speculate the prices to be in the 7-9 lakh rupee range. The culmination of the 'Urban Discoveries' promotional campaign will mark the beginning of the actual launch phase.